Piracy is Progressive Taxation, and Other Thoughts on the Evolution of Online Distribution
Subject:   Building Brand Loyalty
Date:   2003-01-20 23:41:33
From:   conureman
Response to: Building Brand Loyalty

I too feel Brand Hatred every time I have to format and reinstall a Microsoft OS , when I enter the 25 or so "We Know You're Thieving Scum" digits into the system. Also I experience Brand Embarrassment when my friends see the multiple copies of Windows that I have purchased for home use. Although it feels like I am tithing the Antichrist, I refuse to violate the EULA. And, is it just my imagination, or is it really the encryption stuff that keeps locking up my DVD player?