Weblog:   How Digital Production & Distribution Are Making Things Worse For Musicians, Not Better
Subject:   Visibility
Date:   2006-02-03 00:28:39
From:   Philipp
I think this is about searchability. Being online and distributed digitally is not all it takes to become successful. But with the advent of powerful and intuitive search engines, this might change.

So of course it takes more than just being listed on an online portal. But in analogy, this is the same situation as CD. When CDs were the new technology, your music needed to be accessible via CDs.

Then it was for the marketing department to get your CDs sold. Marketing would be community and searchability now.

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  1. Spencer Critchley photo Visibility
    2006-02-03 08:18:29  Spencer Critchley | O'Reilly Blogger [View]

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