Adding *everyone* to a cellphone's contact list...

by Imran Ali

...some interesting news, on loading a cellphone with a telco's phone directory, over at the Springwise trend-spotting site...

Austrian Herold, which publishes the country's white and yellow pages, claims to offer a worldwide first. Customers can purchase Austria's entire phone directory and plug it into their cellphone. At first glance, this may seem somewhat outmoded. Why use an offline solution when almost every modern phone has internet access?


To paraphrase Apple - 'Is 4m people in your pocket worth €30'...?